Corporate brands seeking to optimize operations, cater to their customer bases and expand their reach are continually choosing Frisco as the site for their headquarters. Attracted to the city's strong tech presence, high-caliber talent pool and business-friendly landscape, brands and companies from Wiley X to Keurig Dr Pepper have solidified Frisco as a premier business and innovation center. 

Industry Insights & Significant Developments

More Than a Trend

2022 was a banner year for Frisco. The city welcomed 16 corporate headquarters and major expansions, resulting in the creation of nearly 6,000 new high-paying jobs. With economic development experiencing such a boom, some might be tempted to call it a trend. But years later, the Headquarters Operations sector continues to see significant growth.

Frisco Is a Headquarters Magnet

Propelled by innovation and adaptation to evolving market trends, corporations and brands are laying down roots in Frisco to optimize their operations, expand their reach and integrate into our culture of collaboration. 

As one of the most desirable places to do business, Frisco is seeing the industry's Food & Beverage and Consumer Goods & Products subsectors flourishing with movement from all over the country. Fortune 500 companies like the TIAA, and West Coast operations like Boingo Wireless, Wiley X, and Ruiz Foods are gravitating toward the epicenter of innovation. The result is economic prosperity and opportunity that enhances the overall vitality of the city.

Fast Fact: Wiley X is one of Frisco's only true industrial manufacturers. The brand's eyewear lineup is hand-made in-house at its headquarters.

Companies in Frisco

NWH

Formerly Northwest Hardwoods, NWH is a leading lumber supplier to North America, Europe and Asia. In 2022, NWH moved its headquarters from Tacoma, Washington, to Frisco to better serve its clientele and position the company for long-term success.

Ruiz Mexican Foods, Inc.

Family owned since 1964, Ruiz Mexican Foods moved from Dinuba, California, to Frisco in 2023. America's leading provider of frozen Mexican food chose the city to be central to its customers, and to gain access to a talent pool whose skill sets include consumer products and information technology.

Wiley X, Inc.

Premium protective eyewear brand Wiley X relocated its headquarters from California to Frisco in 2022 to improve shipping and distribution efficiency, and to integrate into a culture of pilot technology and sustained growth.v

BirdieBox

Founded in 2014, BirdieBox turns corporate gifting into an experience. With custom packaging and premium partnerships with brands like Apple and Adidas, the company has made an impression. In 2021, BirdieBox opened a showroom and headquarters center in Frisco's Star.

Keurig Dr Pepper

A globally recognized company, Keurig Dr Pepper (KDP) produces and distributes a broad portfolio of beverages. The result of a merger with Keurig Green Mountain in 2018, KDP sought a connected and collaborative workplace for its second headquarters, which it found in Frisco at The Star.

More Key Industries

Financial & Insurance Services

Frisco's financial industry cluster — which includes banking, investment and wealth management, insurance services, the burgeoning fintech sector and more — is one of our city's largest job markets.

Logistical Services

Distribution and warehousing facilities are key to supply chain management and foster the innovation and growth of logistical technologies.

Sports

Known as Sports City USA, Frisco is home to five major stadiums, prestigious sports medicine and research centers, championship-level training facilities and top-tier sports organizations.

Media, Gaming & Esports

An organic offshoot of the city's sports sector, this innovative industry includes everything from traditional media to new gaming technologies.

Corporate Innovation Research & Development Centers

Hosting developments across multiple industries, from food and beverage to health care, technology and fintech, these centers are part of a rapidly growing sector in the city's portfolio.

Wireless Technology, Telecommunications & Cybersecurity

Continual innovation and technological advancements are fueling economic growth and act as an essential branch of Frisco's flourishing startup ecosystem.

Professional Services

A catchall that encompasses the city's advertising, marketing and accounting firms, as well as the IT service stronghold, this sector is vital to growing Frisco's dynamic corporate terrain.

Health & Human Performance

This sector includes comprehensive wellness centers, athletic performance institutes and specialty pharmacies that harness innovative solutions and technologies.

Architecture, Engineering & Construction

To meet the demand of the fastest-growing city in the U.S., this sector has evolved into a vibrant domain, driving development across the city.

Consumer Goods & Products

The brands which operate out of our city are modernizing the industry, driving economic prosperity and engaging with consumers in new, thoughtful ways.

Venture Capital Firms

Establishing itself as an innovation hub, Frisco is actively courting venture capital and private equity firms, aiming to become the VC capital of the central U.S. by 2040.
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